Pop up with Tide

Pop up with Tide for a chance to win £5K cash and business advice

Sign up and win £5k cash with Tide

Applications for the competition are now open. Fill out the details below to get started with yours – it is free after all.

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Why should you apply?

If you’re the founder of a retail startup or product-based business looking for ways to elevate your business then look no further.

Apply today to be in with a chance to win:
1. £5K cash
2. A free spot to sell your products at one of Tide’s UK pop up events
3. Invaluable business support and mentoring 

In an ever-competitive world it’s hard to make your mark, but we’re offering a platform for you to pop up on your future customers’ radar by joining their brand new pop up events. To be in with a chance to win, all you need to do is apply using the form above and then open up a free Tide business account with code ‘POPUP‘ – it’s really that simple!

Please email Hello@ThePitch.uk if you have any questions.

Who is Tide?

Ever prayed to the finance gods for easier banking options for your small business? 

Tide is on a mission to alleviate the struggles of small businesses by providing a simple banking platform, ranging from bank accounts, loans and various tools to give you everything you need to successfully run a business.

They’ve quickly become one of the UK’s fastest-growing fintechs with over 10% of SMEs choosing them as of 2023. But they’re not stopping there!

Tide shares our mission to support small businesses on their journey to success, with a dedication to transforming the business banking industry to give people just like you the chance to save time and money as you focus on building your business. So much so, that they received a grant backed by the UK government to further facilitate the change.

How does this competition work?

  1. Simply enter the competition via this quick and simple form.
  2. Once you’ve submitted your application, head to Tide’s website and sign up for your free business account with Tide. This is a compulsory step so make sure you use the code ‘POPUP‘ so we can match it to your application.
  3. Follow us on socials (Twitter, Linkedin & Instagram) to keep up to date with the competition – an optional but certainly recommended step!
  4. Sit back and relax whilst we get to work on shortlisting the finalists.
About the competition

A little more information

Who is this competition for?
This competition is designed for any small business with a dream to be successful – it’s that simple.
The winner will receive a staggering £5,000 to help you truly elevate your business, plus invaluable advice and business support from one of the UK’s leading fintechs. Not only that, but the top 20 will be shortlisted and given the opportunity to join Tide’s pop up events taking place in Bristol and Manchester.

No. The competition is designed for people that are just starting out, so it doesn’t matter if you haven’t registered a limited company yet or plan to trade under self-employed status. 

Tide offers the UK’s cheapest way to incorporate a limited company charging just £9.99 for registration, which you can take advantage of when you open your business banking account.

That’s totally fine! You can still enter the Tide competition.

Yes – people that have recently started a business can enter. The prize is designed to help people get their business off the ground.

The Pitch team will pick the winner based on answers to the What makes your business a winner? question. We want to hear from inspiring founders who will use the cash to do something amazing.

The competition will be open from June to October. The winner will be announced shortly after that. We may extend the deadline for entries.

  1. Tide Platform Ltd (“Tide”) and The Pitch (Part of Inkwell Agency Limited) (“the Pitch”) are organising a competition for Eligible Participants (as defined below) in the UK (“Competition”).
  2. The Competition is open to limited liability companies, having a registered address in the UK and to sole traders who are legal residents of the United Kingdom. The Competition is open only to new Tide members who open their accounts during the Competition Period (as defined below).
  3. To be eligible to participate, participants must complete the following steps between 10th of June, 2024 (“Start Date”) and 2nd of August 2024 (“Closing Date”), together with the Start Date referred to as a “Competition Period”:

    a. Submit an application through The Pitch website: https://thepitch.uk/opportunities/pop-up-and-win-5k-cash-with-tide/

    b. Successfully open a Tide Business Account with Tide. Please see here for details of Tide’s Business Account eligibility criteria. Businesses will be eligible to participate only after their Tide account is fully open and approved.

    c. Use the same email they submit the application on The Pitch website to open their Tide Business Account or use code ‘POPUP’ when signing up for the Tide Business Account. Participants can also use the code ‘POPUP’ after signing up to Tide by inputting it in their Tide app or contacting our customer support team via the Tide in-app chat up to 1 week after opening their Tide account.

    d. Acknowledge and agree that they are subject to the full Tide Terms governing their use of Tide Platform, which are available at https://www.tide.co/terms/ (“Tide Terms”). The Tide Terms are subject to change from time to time and will include the requirement to go through Tide’s client verification and on-boarding checks. All personal data provided to Tide as part of its client verification and on-boarding checks will be processed by Tide in accordance with Tide’s Privacy Policy. Tide shall not be required to provide any reason or be held responsible that any applicant has not been approved for a Tide Business Account by the Closing Date of the Competition.
  4. Only one entry per business will be accepted.
  5. Twenty eligible participants will be short-listed from the entire pool of eligible participants (“Short-Listed Participants”) by a 4-member panel (“Competition Panel”). The participants will be short-listed by 15 August 2024 on the basis of availability to participate in the Pop Up Events (as defined below), business industry and their application submission. All Short-Listed Participants will receive an email communication announcing that they have been short-listed.
  6. The Short-Listed Participants shall participate in one of the two Pop Up Events, organised by Tide and The Pitch as follows:
    a. on the 8th of September 2024 in Bristol; and
    b. on the 16 of September 2024 in Manchester,
    together referred to as “Pop Up Events” and individually as a “Pop Up Event”.
  7. All Short-Listed Participants will receive a complimentary Tide Card Reader device for them to use at the Pop Up Event they choose.
  8. Only one winner will be selected from the Short-Listed Participants to receive £5,000 cash reward (the “Prize”).
  9. The winner will be selected by the Competition Panel based on their application responses and business plan.
  10. The winner will be announced by 30 September 2024 (“Announcement Date”). The Prize will be transferred to the winner’s registered Tide Business Account within 15 working days as of Announcement Date.
  11. No purchase or payment is required when entering this Competition.
  12. By participating in this Competition, participants agree to abide by these terms and conditions (“Competition Terms”) and the decisions of the Competition Panel, which are final and binding in all respects.
  13. The Competition Panel is composed of 2 members appointed by Tide and 2 members appointed by The Pitch.
  14. The Competition is not open for (i) employees of Tide and/or The Pitch or their holding or subsidiary companies; (ii) for employees of agents or suppliers of Tide and/or The Pitch or their holding or subsidiary companies, who are professionally connected with the Competition or its administration; and members of the immediate families or households of (i) and (ii) above.
  15. The General Tide Competition Terms apply. In case of discrepancies between the General Tide Competition Terms and these Competition Terms, these Competition Terms shall prevail.

Why not enter The Pitch 2024 whilst you’re here?

The Pitch is a national programme for ambitious startups. We build founders’ confidence, develop their pitch and create the connections they need to raise investment.