Video series: Introduction to crowdfunding

YouTube

By loading the video, you agree to YouTube's privacy policy.
Learn more

Load video

PHA+PGlmcmFtZSBzcmM9Imh0dHBzOi8vd3d3LnlvdXR1YmUtbm9jb29raWUuY29tL2VtYmVkL0w4X0IzOEwybERvIiB3aWR0aD0iNTYwIiBoZWlnaHQ9IjMxNSIgZnJhbWVib3JkZXI9IjAiIGFsbG93ZnVsbHNjcmVlbj0iYWxsb3dmdWxsc2NyZWVuIj48c3BhbiBkYXRhLW1jZS10eXBlPSJib29rbWFyayIgc3R5bGU9ImRpc3BsYXk6IGlubGluZS1ibG9jazsgd2lkdGg6IDBweDsgb3ZlcmZsb3c6IGhpZGRlbjsgbGluZS1oZWlnaHQ6IDA7IiBjbGFzcz0ibWNlX1NFTFJFU19zdGFydCI+77u/PC9zcGFuPjwvaWZyYW1lPg==

Interested in crowdfunding? Crowdcube COO Matt Cooper has helped hundreds of businesses raise funding. We spoke to him about what it takes to have a successful crowdfunding round, including creating a marketing plan and filming a great video.

What does it take to execute a great crowdfunding round?

Matt breaks down the key elements of a successful crowdfunding round.

YouTube

By loading the video, you agree to YouTube's privacy policy.
Learn more

Load video

PHA+PGlmcmFtZSBzcmM9Imh0dHBzOi8vd3d3LnlvdXR1YmUtbm9jb29raWUuY29tL2VtYmVkL1RXR0plNENDalNFIiB3aWR0aD0iNTYwIiBoZWlnaHQ9IjMxNSIgZnJhbWVib3JkZXI9IjAiIGFsbG93ZnVsbHNjcmVlbj0iYWxsb3dmdWxsc2NyZWVuIj48L2lmcmFtZT48L3A+

How to market a crowdfunding campaign

How to plan and execute a successful marketing campaign.

YouTube

By loading the video, you agree to YouTube's privacy policy.
Learn more

Load video

PHA+PGlmcmFtZSBzcmM9Imh0dHBzOi8vd3d3LnlvdXR1YmUtbm9jb29raWUuY29tL2VtYmVkL0pFbG5TVE03RDhBIiB3aWR0aD0iNTYwIiBoZWlnaHQ9IjMxNSIgZnJhbWVib3JkZXI9IjAiIGFsbG93ZnVsbHNjcmVlbj0iYWxsb3dmdWxsc2NyZWVuIj48L2lmcmFtZT48L3A+

What to include in a crowdfunding video

Matt’s advice on what to include in the all-important pitch video. Make sure it’s short enough to keep him happy!

YouTube

By loading the video, you agree to YouTube's privacy policy.
Learn more

Load video

PHA+PGlmcmFtZSBzcmM9Imh0dHBzOi8vd3d3LnlvdXR1YmUtbm9jb29raWUuY29tL2VtYmVkL0RSeDN2dUN3Y3hzIiB3aWR0aD0iNTYwIiBoZWlnaHQ9IjMxNSIgZnJhbWVib3JkZXI9IjAiIGFsbG93ZnVsbHNjcmVlbj0iYWxsb3dmdWxsc2NyZWVuIj48L2lmcmFtZT48L3A+

Getting customers involved in crowdfunding

How you can test the viability of an equity fundraise with your existing customers and the role of community in crowdfunding.

YouTube

By loading the video, you agree to YouTube's privacy policy.
Learn more

Load video

PHA+PGlmcmFtZSBzcmM9Imh0dHBzOi8vd3d3LnlvdXR1YmUtbm9jb29raWUuY29tL2VtYmVkLzhlbTZEZjhzQU5FIiB3aWR0aD0iNTYwIiBoZWlnaHQ9IjMxNSIgZnJhbWVib3JkZXI9IjAiIGFsbG93ZnVsbHNjcmVlbj0iYWxsb3dmdWxsc2NyZWVuIj48L2lmcmFtZT48L3A+

Why enter The Pitch?

Crowdcube is supporting startups in The Pitch with mentoring and advice. Here’s why they’re getting involved and why you should enter.

YouTube

By loading the video, you agree to YouTube's privacy policy.
Learn more

Load video

PHA+PGlmcmFtZSBzcmM9Imh0dHBzOi8vd3d3LnlvdXR1YmUtbm9jb29raWUuY29tL2VtYmVkL1hSem1NU3EzbzBRIiB3aWR0aD0iNTYwIiBoZWlnaHQ9IjMxNSIgZnJhbWVib3JkZXI9IjAiIGFsbG93ZnVsbHNjcmVlbj0iYWxsb3dmdWxsc2NyZWVuIj48L2lmcmFtZT48L3A+

Keen to get involved? The winner of The Pitch gets PR and a money-can’t-buy marketing package, the top 100 attend free boot camps to work on their startup and learn about pitching. Find out more and apply here.

Share this article:

Author
Chris Goodfellow
Chris is founder and CEO of Inkwell, the company that runs The Pitch. He’s a journalist and editor by trade, and his work has been featured by everyone from The Guardian and The Financial Times to Vice magazine.

Applications for The Pitch 2024 are open!

The Pitch returns for another year of supporting startup founders with free advice, mentoring, investor introductions and opportunities to network with fellow founders.

The competition is completely free to enter so if you’re a UK-based startup who has been trading for 4 years or less then why not maximise your potential? 

Submit your application today to be in with a chance to win.

Related Posts

How to prepare a pitch for angel investors

Nine step guide: How to find and approach angel investors