The Pitch

Free toolkit: How to create a winning 90-second pitch

What makes a great pitch?

It’s a question we try to answer every year. The Pitch has been running since 2008 and we’ve seen every variation of almost-great pitches.

Some start off engaging, but lose the audience in the detail. Others are structured well,
but the delivery is too stilted to make an impact. The most frustrating pitchers are so
engrossed with making audiences care about a problem that they fail to explain what their business actually does.

With enough time, any founder can effectively describe their business and its purpose.
The problem? You’ll never have enough time. That’s why we’ve created this guide to putting together an amazing pitch that takes just 90 seconds. You heard us right. 90 seconds.

How to create a winning 90-second pitch PDF

For this guide, we’ve talked to founders and investors about how to structure a 90-second pitch and the key elements that matter. There’s also information on how The Pitch scoring criteria works and questions you might get asked after your pitch.

Simply fill in the form below and we’ll direct you straight to the toolkit.

Download the pitching toolkit now